The Longest Yard (2005, USA)

The Longest Yard - Bob Sapp as Switowski, Adam Sandler as Paul Crewe and Chris Rock as Caretaker

Predictable but largely entertaining remake of the 1974 comedy. 

Adam Sandler plays Paul Crewe, a disgraced quarterback who goes to a Texas gaol after a drunken car chase in his girlfriend’s Bentley.  There he is enlisted by the corrupt warden to improve the performance of the sadistic and steroid-fuelled guards’ gridiron team.  Crewe suggests a warm-up game against the convicts to boost their confidence, and then sets about building a team from the convict group.  You can guess the rest.

We forget how different prisons are in the US and in Australia: as in Jailhouse Rock, where a prison concert is broadcast on national TV, the pre-season minor-league warm-up football match here plays to a packed stadium and is broadcast on national TV.  Sandler is competent, as is the motley collection of players in his underdog team (which fortunately doesn’t miss one jail stereotype – think Police Academy in prison garb – and is even supported by transsexual cheerleaders).

The Longest Yard #2 - Chris Rock as Caretaker and Adam Sandler as Paul Crewe The Longest Yard #3 - Adam Sandler as Paul Crewe

Posted on May 16th, 2009 at 3:57 pm. Updated on March 7th, 2016 at 11:01 pm.

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    “You cannot buy this kind of credibility, prestige, and coverage because it is not for sale,” Gould said. “Our team has developed contacts with these major news outlets, which is how they found out about our clients’ products.”

    NPI works with large and small product manufacturers.

    “We emphasize timeliness and affordability,” he said. “We know all the costs, so there are no surprises. When the brand sells its first product to a consumer, they have the profit margin they set as a goal months earlier.”

    Gould is proud of his “Evolution of Distribution” platform.

    “I developed it to help international brands succeed,” Gould said.

    During the years, Gould successfully used his “Evolution of Distribution” to help new brands, such as Scitec Nutrition and Native Remedies, both of which succeeded in conquering the U.S. market..

    “We saw that NPI had lots of experience in helping companies get a good foothold in the U.S. Working together, NPI has been instrumental in introducing us to various key distribution channels (including The Vitamin Shoppe),” said a Scitec Nutrition executive.

    Native Remedies also benefited from NPI’s “Evolution of Distribution.”

    “We are thrilled to have our products available at these top retailers,” said George Luntz, then president and co-founder of Native Remedies. “It is great to have a business partner like NPI helping to expand our market reach. We expect this to be a banner year for us.”

    Gould said he is proud that these companies succeeded with NPI’s help.

    “This is what NPI does,” Gould said. “We find innovative and creative health, wellness, and beauty products, and the NPI and IHM teams work together to introduce them to consumers and retailers.”

    For more information, call 561-544-0719 or visit nutricompany.com.

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  40. August 21st, 2022 at 5:20 pm
    Mitch Gould Nutritional Products International says:

    Mitch Gould Nutritional Products International Gould h?s
    “retail” in hhis DNA.

    A third-generation retail professional, Gould learned t?e consumer g?ods industry f?om his
    father ?nd grandfather ?hile growing u? in Ne? York
    City.Onee ?f his first sales jobs wass taking orders fr?m neighbors f?r bagels e?ery we?k.

    ?s an adult with ? career t?at spans mor?
    than three decades, Gould moved ?n from bagels, cream cheese, ?nd lox to represent many ?ff the leading product manufacturers ?f consumer ?oods in America:
    Igloo, Rubbermaid, Sunbeam, Remington,Chapin, Paramount, Miracle-Gro, Native Remedies, Flora Health,
    Steven Seagal’? Lightning Bolt, Body Basix, annd Hulk
    Hogan’? extreme energy granules.

    “I st?rted in t?e lawn ?nd garden industry but expanded m? horizonbs ?arly
    on,” sai? Gould, CEO and founder ?f Nutritional Prducts International,
    ? global brand management firm based ?n Boca Raton, Fl.
    “Iworked ?ith Igloo, Sunbeam, Remington — ?ll major brands t?at have b?en leaders ?n th? consumer good? industry.”

    Eventually, Gould segued into nutritional products.

    “I realized ?arly the nutritional supplements were mu?h more than j?st multivitamins,” Gould ?aid.
    “American consumers ?ere ready to t?ke dietarry supplements and health ?nd wellness
    products ?nto ? whole new level of retail success.”

    Gold solidified ??? success in t?e health and wellness industry th?ough his partnerships w?th A-List celebrities ?ho wantesd to develop nutritional
    products ?nd his ?lace in Amazon history ?hen the online ecomjerce retailer expanded ?eyond books, music, ?nd electronics.

    “?uring m? career, I attended m?ny galas and charity events w?ere I
    met differenht celebrities, ?uch ass Hulk Hogan ?nd Chuck Liddel,” Gould ?aid,
    adding t?at he eventually partnered ?ith severa? of these famous entrepreneurs ?nd developed
    nutritional products, ?uch aas Hulk Hogan’? Extreme Energy Granules.

    “?orking ?ith them to create ne? health aand wellness products ?ave m? a f?rst-hand ?ook into the burgeoning nutritional sector,” Gould ?aid.
    “I realized t??t stayin healthy w?s ?ery im?ortant to my generation. ?? kids were ev?n more focused on staying fit
    and healthy.”

    ?hen Amazon decided to add ? health and wellness category, Gould ?as alrewdy positioned t? pl?ce mo?e than 150 brands and e?en more products
    onto th? virtual shelves the online giant ?as adding ev?ry d?y in the
    ea?ly 2000?.

    “I met Jeff Fernandez, who wwas ?n the Amazon team that ?a? building the new category f?om the ground up,” Gould
    s???. “? also ?ad contacts in the health and wellness industry, ?uch as Kenneth E.
    Collins, wh? w?s vice president of operations f?r Muscle Foods, ?ne ?f
    th? largest spoorts nutrition distributors ?n thhe wo?ld.

    Gould said this “Powerhouse Trifecta” ?ould nott ha?e aske? for a ?etter synergy between the
    t?ree ?f th?m.

    “Thi? was capitalism ?t ?ts be?t. Amazon demanded new high-quality
    dietary supplements, annd ?e supplied them ?ith mo?e thaan 150 brands and
    products,” hee added.

    T?e “Powerhouse Trifecta” work?d o?t so well that Gould eventually hired Fernandez t? work for NPI,
    ??ere he is nnow presidednt ?f the company, aand Collins, ?ho is the new executivee vice president
    ?f NPI.

    “?e ?ork well t?gether,” Gould a?ded.

    Fernandez, ?ho alsso wo?ked as a buyer f?r Walmart,
    said the thre? off them have close to? 75 y?ars of retail buying ?nd selling
    experience.

    “NPI clients benefit f?om our yeaars ?f knowledge,” Fernandez
    ?dded.

    Gould ?aid product maanufacturers ?re unlikkely to find thre professionals witth ?ur experience representing retailers ?nd brands.

    “We know what brands need to ?o, ?nd wwe understand w?at
    retailers want,” Gould sai?.

    After his success wit? Amazon, Gould founded NPI ?nd solidified his place in the dietary supplement aand health and wellness sectors.

    “?t was tim? to concentrate on health products,” Gould ?aid,adding that hee ?as
    w?rked with more than 200 domestic ?nd international brands
    th?t wanted tto aunch new products o? expand th??r presence ?n the largeest consumer market ?n the worl?:
    the United States.

    “As I visited the corporate headquarters of
    ?ome of thee largest retailers in the ?orld, I realized that international brands weren’t
    be?ng represented in American stores,” Gould ?aid.
    “? realized t?e?e companies, e?pecially thee international brands, struggled t? gain ? foothold in Ammerican retail stores.”

    ?hen Gould survsyed t?e challenges confronting international product manufacturers, ?? visualized a solution.

    “?hey wer? burning throug? tens of thousands ?f dollars to
    launch theikr products,” Gould ?aid.“B? the t?me thsy
    sokld t?eir first unit, tey had eaten away at t?eir profit margin.”

    Gould ?aid the biggest challenge ?as learning two new cultures: America
    ?nd Wall Street.

    “?hey d?dn’t understand the American consumers, ?nd t?ey ?idn’t kno? ho? American businesses operated,” Gould ?aid.
    “?hat i? where I come in with NPI.”
    ?o provide the foreign companies ?ith t?? business support t?ey ne?ded,
    Gould developed ?is lauded “Evolution of Distribution” platform.

    “? brought to?ether e?erything brands ne?ded t? launch t?eir products in th? U.S.,”
    he s?id. “Instead of op?ning a new office in America, ? m?de NPI their headquarters
    ?n the U.S. S?nce I ?lready hadd a sales staff in pl?ce,
    they d?dn’t ?ave to hire ? sales team with support staff.
    ?nstead, NPI ?id it fo? them.”

    Gould ?aid NPI supplied ?very service that brands ne?ded to sell
    products ?n America successf?lly.

    “S?nce m?ny of these products needed FDA approval,
    ? hired a food scientist wih m??e t?an 10 ?ears experience to streamline t?e approval oof th? products’
    labels,” Gould ?aid.

    NPI’s import, logistics, ?nd perations manater ?orked with new clients t? m?ke
    sure shipped samples didn’t end ?p in quarantine by th? U.S.
    Customs.

    “Our logistics team ?a? decades ?f experience
    importing new products ?nto the U.S. to our warehouse and then shipping them t? retail buyers ?nd retailers,” Gould
    said. “NPI off?rs a one-?top, turnkey solution to import, distribute, ?nd market new prodcucts ?n the U.S.”

    To provide alll thhe brands’ services, Gould founded ? new company, InHealth Media, t? market
    the brands t? consumers ?nd retailers.

    “? saw the companies wasting thousands ?f dollars on Madison Avenue marketing campaigns t?at failed to
    deliver,” Gould ?aid.

    ?nstead ?f outsourcing marketing to costly agencies ?r buildding a marketing team froom scratch, InHealth Media ?orks synergistically ?ith ?ts sister company, NPI.

    “InHealth Media’? marketing strategy i? perfectly aligned withh NPI’s retail expansion plans,
    ” Gouild added. “?ogether, ?e import, distribute,
    ?nd market ne? products a?ross t?e country by emphjasizing speed t? market at an affordable ?rice.”

    InHeaalth Media ?ecently increased its marketing efforts ?y adding national and regional TV promotion t? itts
    services.

    “Lifestyle TV hosts are the original social media influencers,” Gould ?aid.

    “Our clients are getting phenomenal coverage that can reach more than 100 million TV households in America. In addition, we are giving them high-quality TV promotions.

    Gould said IHM also has increased its emphasis on “earned media,” which is when journalists and bloggers offer coverage for free instead of the pay and play model that exists in many formats today.

    “We have access to thousands of media professionals that we reach out to on a regular basis,” Gould said. “Because our clients have created innovative products, we have been able to get them coverage in top trade publications and general mass websites, such as HGTV, Forbes, and Vitamin Retailer.

    “You cannot buy this kind of credibility, prestige, and coverage because it is not for sale,” Gould said. “Our team has developed contacts with these major news outlets, which is how they found out about our clients’ products.”

    NPI works with large and small product manufacturers.

    “We emphasize timeliness and affordability,” he said. “We know all the costs, so there are no surprises. When the brand sells its first product to a consumer, they have the profit margin they set as a goal months earlier.”

    Gould is proud of his “Evolution of Distribution” platform.

    “I developed it to help international brands succeed,” Gould said.

    During the years, Gould successfully used his “Evolution of Distribution” to help new brands, such as Scitec Nutrition and Native Remedies, both of which succeeded in conquering the U.S. market..

    “We saw that NPI had lots of experience in helping companies get a good foothold in the U.S. Working together, NPI has been instrumental in introducing us to various key distribution channels (including The Vitamin Shoppe),” said a Scitec Nutrition executive.

    Native Remedies also benefited from NPI’s “Evolution of Distribution.”

    “We are thrilled to have our products available at these top retailers,” said George Luntz, then president and co-founder of Native Remedies. “It is great to have a business partner like NPI helping to expand our market reach. We expect this to be a banner year for us.”

    Gould said he is proud that these companies succeeded with NPI’s help.

    “This is what NPI does,” Gould said. “We find innovative and creative health, wellness, and beauty products, and the NPI and IHM teams work together to introduce them to consumers and retailers.”

    For more information, call 561-544-0719 or visit nutricompany.com.

  41. August 21st, 2022 at 5:21 pm
    Nutritional Products International Mitch Gould says:

    Mitch Gouod has “retail” in hi? DNA.

    A thir?-generation retail professional, Gould learned t?e consumer ?oods industry from h?s father ?nd grandfather w?ile growing up in Neew York City.
    ?ne ?f his first sales jobs ??s ta?ing orde?s fr?m neighbors
    f?r agels ?very w?ek.

    ?? an adult w?th a career t??t spans mo?e than three
    decades, Gould moved ?n from bagels, cream cheese, and lox to represent m?ny
    of t?? leading product manufactyrers ?f consumer
    go?ds in America: Igloo, Rubbermaid, Sunbeam, Remington,
    Chapin, Paramount, Miracle-Gro, Native Remedies, Floora
    Health, Steven Seagal’? Lighhtning Bolt, Body Basix, aand Hulkk
    Hogan’? extreme energy granules.

    “? starte? in the lawn ?nd garden industry but expanded my horizons ?arly on,” ?aid Gould, CEO and founder oof Nutritional Products International, a global brand management firm based ?n Bocaa Raton, Fl.
    “? wor??d with Igloo, Sunbeam, Remington — all major
    brsnds that have ?een leaders inn thhe consumer
    ?oods industry.”

    Eventually, Gould segued ?nto Nutritional Products International Mitch Gould products.

    “I realized ear?y the nutritional supplements ?ere much
    more than ?ust multivitamins,” Gould sa?d.
    “American conzumers ?ere ready too ta?e dietary
    supplements ?nd health and wellness products ?nto a ?hole new level off retail success.”

    Gould solidified ?is success inn th? healkth ?nd wellness industry thro?gh his partnerships ?ith A-List celebrities ?ho w?nted to evelop nutritional products ?nd his place in Amaaon history ?hen the online ecommkerce retailer expanded ?eyond books,
    music, and electronics.

    “?uring my career, ? attended many galas annd charity
    events ?h?re I met differeht celebrities, ?uch as
    Hulkk Hogan annd Chuck Liddel,” Gould ?aid, adding t?at hee eventually partnered wjth ?everal of th?se famous entrepreneurs ?nd developed
    nutritional products, ?uch aas Hulk Hogan’? Extreme Energy Granules.

    “?orking w?th them to creat? ne? health and wellness products ?ave m? ? fir?t-hand
    look into the burgeoning nutritional sector,” Gould ?aid.
    “I realized that staying healthy wass ?ery imp?rtant to my generation. ?y kids w?re even more focused on staying fit
    ?nd healthy.”

    When Amazon decided t? ?dd ? health ?nd wellness category,
    Gould ?as ?lready positioned to p?ace more than 150 brands ?nd even more products ?nto
    tthe virtual shelves t?? online giant ?as
    adding ever? ?ay in thhe e?rly 2000s.

    “I met Jeff Fernandez, ?ho was ?n thee Amazon team t?at was building the ne? category f?om
    the ground u?,” Gould ?aid. “I also had contacts in t?e healt annd
    wellness industry, ?uch as Kenneth E. Collins, who was vice
    president ?f opesrations for Muscle Foods, ?ne of the largest sports nutrition distributors
    iin t?? ?orld.
    Gould ?aid this “Powerhouse Trifecta” c?uld not ha?e asked fo? a bertter synergy b?tween thhe t?ree of them.

    “?h?s waas capitalism at its ???t. Amazon demanded ne? h?gh-quality dietary supplements,
    ?nd we supplied th?m w?t? more tyan 150 brands and products,” he
    adde?.

    T?e “Powerhouse Trifecta” worked ?ut so
    wel? t?at Gould eventually hired Fernandez t? work f?r NPI, where h? is no? president of the company, and Collins, who is th?
    new executive vice president ?ff NPI.

    “We w?rk ?ell toget?e?,” Gold added.

    Fernandez, whoo ?lso wo?ked ?s a buyer for Walmart, sai? th?
    threwe of them havee close t? 75 ?ears of retail buying and
    selling experience.

    “NPI clients benefit f?om o?r ?ears of knowledge,” Fernandez ?dded.

    Gould s?i? product manufacturers aree ?nlikely to f?nd three professionals ?ith our expedience
    representing retailers annd brands.

    “?e know wh?t brands need to d?, ?nd we understand ??at retalers want,” Gould ?aid.

    ?fter ?is success ?ith Amazon, Gould founded NPI ?nd solidified h?s
    place in t?e dietary supplement ?nd health ?nd wrllness sectors.

    “?t w?s tim? t? concentrate ?n health products,” Gould
    ?aid, adding that ?e has w?rked with m?re t?an 200 domestic and international brands
    t?at wanted to launch new produchts ?r expand thei? presence iin t?? largest
    consumer market ?n the wor?d: tthe United States.

    “?s I visited the corporate headquarters ?ff ?ome of the largest retailers ?n the wo?ld, I realized that international brands weren’t being represented ?n American stores,” Gould ?aid.
    “I realized tuese companies, ?specially the international brands,
    struggled to gain ? foothold in Americn retail stores.”

    ?hen Gould surveyed th? challenges confronting international product manufacturers, ?e visualized ? solution.

    “?hey ere burning th?ough tens ?f thousands ?f dollars to launch their products,” Gould ?aid.

    “?y thee time thedy sold t?eir first unit,
    they had eaten away at t?eir profit margin.”

    Gould sad t?e biggest challenge ?as learning two new cultures:
    America ?nd Wall Street.

    “Theey ?idn’t understand t?e American consumers,
    and the? didn’t know ho? American businesses operated,” Gould said.
    “That i? wh?re I come in wiith NPI.”
    T? provide the foreign companies with the business support they needed, Gould developed ?is lauded “Evolution ?f Distribution” platform.

    “? brought t?gether ?verything brdands ne?ded
    t? launch t?eir products in the U.S.,” hee said.
    “Inst?ad of opening ? new office in America, ? mad
    NPI the?r headquarters in the U.S. Since I ?lready had a sales staff ?n place, t?ey didn’t have to hire a sawles team witth
    support staff. ?nstead, NPI ?id it for them.”

    Gould ?aid NPI supplied ?very service that brands needed to sell products ?n America successfull?.

    “Since m?ny of th?se products ne?ded FDA approval, I hired a food scientist wit? m?r? t?an 10 ye?rs
    experience t? streamline t?e approval ?f the products’ labels,” Gohld said.

    NPI’s import, logistics, ?nd operations manager w?rked
    ?ith ne? clientss t? ake s??e shipped samples didn’t end up in quarantinee by t?e U.S.
    Customs.

    “Our logistics team has decades ?f experience importing neww products ?nto
    th? U.S. to our warehouse ?nd t?en shipping them to retail buuers ?nd
    retailers,” Gould said. “NPI ?ffers a one-st?p, turnkey solution tto
    import, distribute, ?nd market ne? products ?n the U.S.”

    T? provide ?ll thhe brands’ services, Gould founded ? new company, InHealth Media, t? market t?e brands to consumers and retailers.

    “? sa? the companies wasting thousands ?f dollars ?n Madison Avenue marketinhg campaigns
    t??t failed t? deliver,” Gould ?aid.

    Instead of outsourcing marketing to costly agencies o? building a marketing team from scratch, InHealth Media ?orks synergistically w?t? itts sister company, NPI.

    “InHealth Media’s marketing strategy ?s perfectly aligned with
    NPI’? retail expansion plans,” Gould ?dded.
    “?ogether, w? import, distribute, ?nd
    market new products across the country by emphasizing speed t? market at an affordable ?rice.”

    InHealth Media ?ecently increased itts marketing efforts ?y adding
    national ?nd regional TV promoion t? its services.

    “Lifestyle TV hosts are the original social media influencers,” Gould sai?.
    “Our clients are getting phenomenal coverage that can reach more than 100 million TV households in America. In addition, we are giving them high-quality TV promotions.

    Gould said IHM also has increased its emphasis on “earned media,” which is when journalists and bloggers offer coverage for free instead of the pay and play model that exists in many formats today.

    “We have access to thousands of media professionals that we reach out to on a regular basis,” Gould said. “Because our clients have created innovative products, we have been able to get them coverage in top trade publications and general mass websites, such as HGTV, Forbes, and Vitamin Retailer.

    “You cannot buy this kind of credibility, prestige, and coverage because it is not for sale,” Gould said. “Our team has developed contacts with these major news outlets, which is how they found out about our clients’ products.”

    NPI works with large and small product manufacturers.

    “We emphasize timeliness and affordability,” he said. “We know all the costs, so there are no surprises. When the brand sells its first product to a consumer, they have the profit margin they set as a goal months earlier.”

    Gould is proud of his “Evolution of Distribution” platform.

    “I developed it to help international brands succeed,” Gould said.

    During the years, Gould successfully used his “Evolution of Distribution” to help new brands, such as Scitec Nutrition and Native Remedies, both of which succeeded in conquering the U.S. market..

    “We saw that NPI had lots of experience in helping companies get a good foothold in the U.S. Working together, NPI has been instrumental in introducing us to various key distribution channels (including The Vitamin Shoppe),” said a Scitec Nutrition executive.

    Native Remedies also benefited from NPI’s “Evolution of Distribution.”

    “We are thrilled to have our products available at these top retailers,” said George Luntz, then president and co-founder of Native Remedies. “It is great to have a business partner like NPI helping to expand our market reach. We expect this to be a banner year for us.”

    Gould said he is proud that these companies succeeded with NPI’s help.

    “This is what NPI does,” Gould said. “We find innovative and creative health, wellness, and beauty products, and the NPI and IHM teams work together to introduce them to consumers and retailers.”

    For more information, call 561-544-0719 or visit nutricompany.com.

  42. August 21st, 2022 at 5:23 pm
    Concentration Is A Skill. Here’S How To Build It Up. says:

    Many companies a?e known for the?r product development.
    Thatt Concentration Is A Skill. Here’S How To Build It Up. t?eir expertise.

    ?? senior account executive f?r business development
    ?t Nutritional Products International, ? have worke? w?th brands that
    ?ave ?reated and developed innnovative products
    t?at consumers ?ould want to buy.

    But th??e companies ?on’t hace tthe staff or knowledge tto succes?fully launch their products
    ?n the U.S. ?h?s is w?y many domestic ?nd international health and wellness braqnds reach
    ?ut to NPI.

    Launching products ?n the U.?. ?s our expertise.

    On ? daily basis, ? resea?ch companies in th? heealth ?nd wellness sectors, ?hich is ho? I cam? ?cross ?our brand.

    NPI, a global brand management company based ?n Bocaa Raton, FL.,
    ?an help you.

    Thr?ugh a ?ne-stop, turnkey platform called the “Evolution of Distribution,” NPI ?ives ?ou alll tthe expertise ?nd services
    yoou ne?d ?hen you launch your product line ?ere. ?e become yo?r headquarters in the
    United States.

    What do?s NPI d?? We import, distribute, ?nd market yo?r product ?ine.

    When ?ou w?rk w?th NPI, ?ou ??n’t need
    to hire ? U.S. sales and support team ?r contract
    wit? a high-priced Madison Avenue marketing agency.

    NPI, ?long wit? it? sister company, InHealth Media, collaboratively ?ork to market your products t?
    consumers ?nd retailers t?roughout t?e U.S.

    For m?re informati?n, please reply to this email or contact m? ?t MarkS@nutricompany.c?m.

    Respectfully,

    Mark

    Mark Schaeffer
    Senior Account Executive f?r Business Development
    Nutritional Products International
    150 Palmetto Park Blvd., Suite 800
    Boca Raton, FL 33432
    Office: 561-544-071
    MarkS@nutricompany.?om

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